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Kellogg Co. Buys IndyBake Products


Seelyville, IN: Kellogg Co. has just announced the acquisition of one of its suppliers in Seelyville. IndyBake Products bakes the company’s Town House and Club crackers. The Seelyville plant is Kellogg's first owned operation in Indiana and has been manufacturing snack food for Kellogg for approximately ten years.

According to Kellogg, the acquisition comes as snack food makers gird for an expanding market fed by consumers who, due to high gasoline prices, eat out less and purchase more snack foods as a result.

IndyBake Products plans to hire about 150 full-time and 150 temporary workers by 2011 if consumer demand for the snack foods stays strong, says Kellogg spokeswoman Kris Charles. Kellogg may add workers to the current shifts or create a third shift to carry out the expansion rather than bring in more machinery and widen the size of the 180,000-square-foot plant, Charles notes.